Episode 243

From Research Papers No One Read to a TEDx Stage—The Power of Making It Simple with Dr. Christiane Schroeter

Lack of confidence is the #1 thing holding entrepreneurs back—not lack of knowledge, not lack of effort, but the inability to take that first imperfect step.

Dr. Christiane Schroeter, business professor and TEDx speaker, knows this firsthand. As a German immigrant teaching entrepreneurship in California, she noticed something that shocked her: America's hustle culture was burning people out before they even got started.

The problem? Entrepreneurs are waiting for perfection. They're stuck comparing themselves to competitors. They're overwhelmed by the size of their goals.

In this episode, Christiane shares her STEP framework—a simple system for building momentum through what she calls "petite practice" (small, intentional actions that compound over time).

You'll learn:

  • Why "it's all been said and done before, but nobody said it like YOU"
  • The STEP framework: Simplify, Tell, Examine, Praise
  • How to build confidence by examining what's ALREADY working (instead of chasing what others are doing)
  • Why speaking your goals out loud creates accountability and momentum
  • How to escape the perfection trap and just get started

About Dr. Christiane Schroeter:

Connect: Dr. Christiane Schroeter is a TEDx speaker, Business and Wellness Coach, Professor, and bestselling author. She created Petite Practice™, a framework that helps professionals achieve lasting success through small, strategic actions. As host of the Top 1% podcast Happy Healthy Hustle, she shares evidence-based tools for clarity, resilience, and sustainable growth. With a Ph.D. in Health Economics and more than 20 years of experience in marketing and innovation, Christiane empowers professionals to align their goals with their values and create success that feels both authentic and sustainable. https://doctorchristiane.com/

Have a burning question? Leave a message for Lindsay and she will turn it into an episode with an answer. Use the link below to record.

https://www.speakpipe.com/FreedomEntrepreneur

Biz in a Box CRM is the ultimate all-in-one solution designed to simplify and scale your business. Imagine managing every aspect of your operations — from smart contact segmentation and automated follow-ups to call and text functionality, calendar booking, funnels, websites, and even social media scheduling — all from one intuitive platform. No more juggling multiple tools or paying for endless subscriptions. With built-in AI employee support, Biz in a Box CRM doesn’t just organize your business, it actively helps you run it. It’s like having a full-time team behind the scenes, so you can focus on growth, impact, and freedom.


Book your demo: https://bizinaboxsolutions.com/

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About the Podcast

Show artwork for Freedom Entrepreneur Podcast | Online Business Tips, Business System Strategy, Marketing Training, Entrepreneur Mindset
Freedom Entrepreneur Podcast | Online Business Tips, Business System Strategy, Marketing Training, Entrepreneur Mindset
Helping You Engineer Your Freedom & Your Business Success

About your host

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Lindsay Sutherland

Lindsay Sutherland is a business consultant, speaker, and entrepreneur dedicated to helping business owners build companies that run with freedom, purpose, and profit. With over 20 years of leadership and sales experience in the automotive industry, Lindsay understands the challenges of growing a business that feels more like a burden than a blessing. After leaving corporate life, she co-founded Biz in a Box Solutions, a CRM and automation company that empowers small service-based businesses to streamline their operations and reclaim their time.

Her signature consulting program, The Clockwork Method, guides overwhelmed business owners through the process of systemizing, scaling, and stepping back into the true role of visionary leader. Lindsay’s approach blends practical business systems with faith-led alignment, helping entrepreneurs not only make more money but also create a business that supports their life — not the other way around.

As the host of The Freedom Entrepreneur Podcast, Lindsay shares strategies, stories, and mindset shifts that challenge conventional thinking and inspire business owners to grow without burning out. She also co-owned Off Grid Unlimited Installations, an electrical and renewable energy company in Idaho, where she lives with her husband and four children on their family farm.

Passionate about redefining success beyond hustle culture, Lindsay helps leaders build businesses rooted in clarity, sustainability, and freedom. Whether she’s speaking on stage, consulting with executives, or mentoring faith-led entrepreneurs, her mission is the same: to help people transform their business into a vehicle for purpose, profit, and lasting impact.